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1998-1999

The world according to the teenagers in Japan:
The other side of Enjo-Kosai

“My pussy is worth $600. Now that's pretty flattering.” This is the comment of Miss Alice Yamada’s friend, who has been doing enjo-kosai. Enjo-kosai is known as the phenomenon that teen-age girls receive money from middle-aged men in return for dating with them. The definition of “dating” in this context varies from just chatting with them at cafe, to having intercourse, and some of the girls even cheat them out of their money. Miss Yamada has not involved in enjo-kosai, but she has some friends who have gone through all the way and are still doing enjo-kosai  as a part-time job. Miss Yamada says that she does not have much money compared to her friends who carry beepers and cellular phones to call up their ‘papa’, but she claims that enjo-kosai  is not the right way to earn money and that she is hoping her friends will stop. Miss Yamada has analyzed the factors causing teenagers to enter such a business. She blames the media in Japan, and then the adults in Japan. Also, she describes how her friends feel about enjo-kosai.

To build upon Yamada’s analysis, we need to understand that there are many types of enjo-kosai. Likewise, the purpose for doing enjo-kosai also differs from girl to another. Some girls use enjo-kosai   as a tool for solving their problems, while others use it just to earn more pocket money. Unfortunately, when we talk about enjo-kosai, we tend to have a stereotype of these girls that allows for nothing but superficial criticism. Although the teenage girls involved in enjo-kosai have been generalized as uneducated people degrading Japanese society, their decision-making shows these girls have grown tough in order to make their ideal life come true.

“To be a teenage in Japan is to lead an expensive life,” Miss Yamada rightly observes, and hence we see that first main reason for enjo-kosai: the need that many girls have to lead a “normal life.” The media accelerates the ‘necessity’ for teenagers to look and dress like the actors and singers on television” (Yamada). Although we may not lack essentials in our life, we tend to want more and more and understand this as normal. For example, although we cannot afford to buy expensive brand bags, we feel that we should have them―otherwise, our lives seem less than normal. Miss Yamada blames the media for this problem, and I believe she is right to do so. When we look at magazines for teen-age girls, they always have special pages for brand products such as bags, accessories, etceteras, and they often feature brand clothing that some popular models are wearing. Likewise, on television, we see many advertisements on cosmetics. In Japan, the media has such a great impact on our life that even our way of thinking can be easily changed by the media.

The media contributes to the problem because it does not offer a balanced treatment of news items. For example, when we think about the construction of nuclear power plant, the media focuses on the danger of nuclear and local people there, but they rarely recommend the merits of nuclear power. After watching the program, viewers are likely to oppose the construction, but their opinions might be changed if the media explains our situation [that Japan lacks natural resources and we need something to substitute] and the merits of nuclear power. By using effective outline and popular stars, the media has succeeded in raising a rating. Especially, teen-agers are easily influenced by the media. They have always wanted something new and cool, and they try to dress up and look like the famous stars, which is accelerating their necessity.

As for the second factor, Miss Yamada points out the adults in Japan. According to Miss Yamada, “Japan is experiencing a degeneration of morals and ethics after the entire nation had devoted itself to becoming a strong economic power. Children were left to fend for themselves because the adults were too busy making money and as a result, the teenagers now are living lives as they please.” Traditionally, ideal roles for men and women in Japan were that men are to work to support a family financially and women are expected to stay at home to do housework and take care of the children. In the 1980s, at the stage of economic growth, many women started to have a job outside, likewise, the equality of men and women has been an issue since then. However, many mothers still do not have a job and stay home. It is true that some adults were so into making money that they do not have time to care about their children.

Furthermore, we can notice that the bond of family in every household in Japan is not as strong as before not because the parents are too busy, but because the family does not care about each other. As well, the awareness of parents toward children is changing. Many parents tend to feel secure when they give their children enough pocket money. In fact, most of the teen-agers who have been doing enjo-kosai are from decent families. Some of them are doing it to get more pocket money, but some of them have confessed that they are doing it because they want to escape from family where there is a discord. Since their parents do not accept them, they look for somebody else to accept them.

As we can see, a lack of communication in family might be one factor causing enjo-kosai.   As for the third factor, let us talk about the awareness of teen-agers who are involved in enjo-kosai.  Miss Yamada claims, “The reality is that prostitution in Japan is no longer a secret and sometimes even very casual.” Her friends actually use prostitution as a “part-time job” and spend the money they make as if the money was made by another [normal] part-time job. Some of the girls do not feel guilty at all, and their boyfriends will not try to stop them because they believe it a kind of “trend”. Some of them are even proud of making money by their own rather than just receiving pocket money from their parents. To these girls, morals or ethics do not seem to matter. What is most important to them is whether they can follow the trend or not, and whether they can be independent from their parents or not.

As I discussed above, the media and the adults in Japan, and also the awareness of teen-agers are the three main factors causing enjo-kosai. However, one point we should notice is that teenagers involved in these activities are not always uneducated. Some of them actually go to one of the best schools in Japan. Before it seemed that only uneducated people do prostitution to survive, but it is different today’s society in Japan. There are many types of enjo-kosai and many reasons for doing it. According to Yukiko Hayami, a journalist who has written books about psychology of teenagers, the standard which to decide teenagers’ behavior is not quite simple, and what is “safe” [meaning acceptable] and what is “out” [meaning not cool] depend on their own feelings and their pride but not on moral values (17). In fact, through researches and interviews done by some sociologists and psychologists, it has become clear that many teen-agers doing enjo-kosai have their own policy. The following is the answers given by the teen-age girls involved in enjo-kosai:

*S, a girl in the first year of girls’ high school
receives money when she lets middle-aged men touch her body, but she never goes on to intercourse. She also takes part in shoplifting and she doesn’t feel guilty at all.
*A, a girl in the second year of metropolitan high school
has an intercourse every time. When she receives money, she considers the money to be very “precious” since those money came from the men’s earnings. Hence she never wastes her money and never takes part in shoplifting.
*G, a girl in the first year of private high school, confesses
“Among us [her friends], we look down on those girls who prostitute themselves. Earning money by cheating them is OK, but prostituting ourselves is stupid” (qtd. in Hayami 18; trans. mine).

Here, some of their policies were introduced.

Then I would like to examine some reasons that cause enjo-kosai.  As I discussed above, the media in Japan has brought about materialism in our society. The more one has, the more one wants; materialism creates more greed. It seems that some teen-age girls involved in enjo-kosai simply want to have ‘average’ or ‘ideal’ high school lives. The author Setsuko Inoue criticizes this and claims, “We lost the most important thing to find value in something invisible, like love.” Although her comment is understandable, it is not easy to change our society immediately. Through this materialism, we need to learn how to control our greed, but making money to satisfy our greed is one way. Teen-age girls involved in enjo-kosai  earn money themselves to buy what they want, and they do not give troubles to their parents financially. They might be actually reasonable and independent.

In addition to the comments made by teen-age girls, researches by Shinji Miyadai, one of the famous sociologists in Japan, indicate that the motive which girls want to eliminate themselves leads them to enjo-kosai,  this is one case and the percentage of this case is higher than that of the case when girls do enjo-kosai to satisfy their greed discussed in the previous two paragraphs (Miyadai 283). In other wards, the girls who want to create their ‘own place’ in order to escape from the reality tend to take part in enjo-kosai.  A girl who had an interview with Ms. Hayami does enjo-kosai because she doesn’t have her own place at home where her father decides everything. Another girl started enjo-kosai  to heal her pain from a broken heart. Because of these reasons, the discord within the family, too much interference by parents, teenagers are likely to look for acceptance and find this from middle-aged men.

In considering this issue, we too often have a certain stereotype of these girls: uneducated and ignorant of their actions. However, many of the teenagers who are involved in enjo-kosai  are educated. On the contrary what has been too often said, some of the girls involved actually go to the best schools and they use enjo-kosai  as a tool of solving their problems. Whatever those problems are, they go out and try to divert their minds in stead of just shutting themselves in. They know how to cope with their problems and are strong enough to live their lives. Still, many people might think that enjo-kosai  is not the right way for solving problems. The reason might be like this: there should be other alternatives, so the girls have to value themselves. But in fact, it is the girls concerned who decide whether they are going to value themselves or not. Mr. Muyadai explains, “The term, the right to decide oneself, is defined as the right which the person can decide something though one is put at a disadvantage as a result, unless one does not give trouble to anyone” (252).

Today, many teenagers have their own sense of value for decision-making about sex. They know what they are doing, and they are responsible for their results. The decision-making for sex is a very private matter that neither parents nor others should interfere with. After the Tokyo Metropolitan Government adapted a new law to penalize adults who buy sexual relations from teenagers, Metropolitan government spokesman Toshihiro Nakazawa has commented: “Considering that restricting teenagers’ sexual activity is a very sensitive and private issue that might violate their human rights, the ordinance aims to penalize adults who buy sexual relations” (“Violators”). However, it is clear that police will have difficulty in proving if teenagers received money or valuables, and the adult knew the girl was a minor. Likewise, it will be hard for the law to penalize adults if both the adult and the teen-age girl want their relationship and try to hide it. Although the law has an effect, there is a great possibility of affairs secretly taking place. Indeed, restricting these girls’ behavior is beyond our power.

Teen-agers in today’s society in Japan have a great power. They create fads, they actively go for what they want, and they seem very positive. Sometimes we get perplexed at their behaviors, but I’m often impressed with their mental energy. They take actions when they long to do something without asking for help to their parents. Although we tend to blame those girls doing enjo-kosai, they have various reasons and their own value of decision-making about sex. Through this time of dynamic changes, these girls are trying to adapt themselves to it. Instead of just criticizing them, we need to make an effort to understand them and accept them.

by Kaoru Fuijiwara


Works Cited

Bartholett, Jeffrey. “Japan’s schoolgirls go out of control.” Manila Bulletin
http://www.mb.com.ph/DEC/19db11a.html (7 May 1998).

Hayami, Yukiko. “The girls who choose to do enjo-kosai (trans. mine).” Original theory of self decision-making for sex. (trans. mine). 17‐31

Miyadai, Shinji., et al., Original theory of self decision-making for sex (trans. mine). Tokyo: Books Kinokuniya, 1998.

Miyadai, Shinji. “Original theory of self decision-making: Freedom and dignity (trans. mine).” Original theory of self decision-making for sex (trans. mine). 252‐283

“Violators may be jailed: New metro law bans adult sex with minors.” The Japan Times 10 Oct.1997. http://www.ishius.com/tokyolaw.html (9 June 1998).

Yamada, Alice. “Teenage Prostitution in Japan.
http://www.tricoll.edu/~tj/tj02.06.97/articles/inter.html (9 June 1998).

 
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